Whether your store already feels the limits or you plan to triple sales in the next few years, the Shopify bill grows with you. Put in your numbers below, see the next three years, and choose your move while choosing is cheap.
It's your best month yet. Orders are up, a wholesale buyer wants to talk, and the new warehouse is finally running.
Then Monday happens. Three customers paid for jackets you don't have. Your biggest wholesale buyer agrees to a 50% deposit on a large order, and your plan can't take one. Your developer says there's an app for that. It would be app number sixteen.
Shopify got you here, and it did that job well. The question is how far it takes you, and what each step costs on the way.
Set the sliders to match your store. It starts with the example from the receipt above. Everything runs in your browser, and nothing you enter is sent anywhere.
6.2% of your online revenue
In year three you'd pay €192,339 a year to run on Shopify, 4.3× today. €42,782 of that goes to Shopify itself. Over the next three years: €379,625 in total.
| Today | Year 1 | Year 2 | Year 3 |
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Most stores don't need to leave Shopify. The four moves below run from cheapest to deepest. If you're planning ahead, pick the one you'll need at your target size, not today's.
JJ Activewear sells activewear online and through its own app. We built a custom store and a native mobile app on one shared API, with multi-tier inventory that keeps every channel in sync, their own checkout and shipping, and loyalty that rewards behaviour as well as spend.
A sold-out item is now sold out everywhere, and a new checkout or loyalty rule ships in their own code, on their schedule.
Shopify is a great landlord. Most brands should start there, and many should stay. Look again when the rent grows with every order and the rules of the building start deciding how you run your business.
Not sure which move fits your numbers? Copy your calculator results and send them to us with the workaround your team dislikes most. A senior engineer will go through them with you in 30 minutes and tell you which option fits, including when the answer is to stay.